Friday

Google Wave - Ahead of its Time or Just Another Failure?

Google Wave may be going away, but it is highly unlikely that the web has felt its presence for the last time. As Google said in its announcement, the company will extend the technology for use in other Google projects.

It will be interesting to see if the technology still goes by the name Wave, but I have little doubt that some of the innovations we've seen in Wave will be popping up in various Google offerings in the form of new products and new features to existing products.

Google's aim with Wave was to replace email. That didn't happen, and frankly, I have a hard time believing that too many people bought into that one, but that didn't change the fact that Wave did some interesting things. One only had to watch a demo or two from someone who knew what they were doing to see its potential.

How to Hard-Wire Your Site to Google

Until Bing turns into David and slays Goliath, the only search engine game in town is Google. While the other search engines can't be ignored or forgotten, when it comes to online search, Google will deliver the majority of your quality organic traffic. For webmasters and especially for online marketers, having your website virtually hard-wired to Google is a marketing Must-Do.

We are strictly talking about white hat stuff here. If you're seeking the opposite color, look elsewhere. As a full-time search engine marketer, I have learned a few things over the 10 years or so I have been working on the web. One of the most significant factors running constantly in the background has been Google. And, the underlying fact is that the more I intertwined my sites and content with Google, the more success I achieved. There seemed to be a direct correlation between the two, making it a little more than ironic that the original name for Google was BackRub.

Creating Traffic with Google Friend Connect

Google Friend Connect's release since the beginning of May 08 last and is now available in Beta version. A glimpse of this service when we see similar Blogger Follower. But that makes it different is the "Google Friend Connect" is not limited to Google users such as the Blogger Follower, here is a "Google Friend Connect 'is interesting because its users, AOL, Open ID can use the services of this facility we can even Invite friends us through Twitter, Facebook and set up an invitation to people we know in the wall of our profile on Facebook.
Like other social communities like Mybloglog, BlogCatalog, etc.. Google Friend Connect can also say as a means of liaison and facilitate you to interact directly with each other.

Security Tips "Create E-mail to the kids"

This time there are tips how we can make Email to a child. These tips might you apply for your child, nephew, friend of your child, or for those who are not married you can use later you're married and have kids.

Internet for child's actually more good or harm? This question will lead to a long debate. Child's can get a variety of knowledge from the Internet. If we look a little, the current elementary school child's had been given the task to find the answer on the Internet. It is the Internet child's, the child's can get a lot of knowledge, including knowledge that is not the time they received and the knowledge that they are actually not for the child's. Does that mean parents should forbid their surf? Some parents may be opposed to this prohibition action. Because can not deny that the Internet also has its many positive values.

Perhaps the middle road that can be taken, your internet connection remains open but not open "as wide as possible". There are restrictions that can be made by parents, for example in Windows Vista has such vitur name is "Parental Control". However there are also other software with Windows terbundel not. For example, Net Nanny and CyberPatrol Parental Control. But unfortunately none of the software, this software has a feature to be able to monitor email baby. Yet information "Not True" could also go into the Inbox on the email baby.

Monday

2 Application for yours Blackberry.

These tips for you to use the Blackberry as a mobile phone, both are quite useful tips in daily use on your blackberry.

"BLACKLIST CALL CONTROL LITE".
Some Blackberry users who asked "can or not Blackberry in the settings to block phone calls from someone?". In the Device does not support this function, except to block posts such as SMS text and email. As for the function block incoming calls can be obtained by using third party applications or additional applications are not free. but that was because since the beginning of february 2010 Kedlin Company LLC is a free application to block incoming calls on your Blackberry and can be downloaded at the Blackberry AppWorld. This application called Call Control Blacklist lite.
This application has a limited version of the "Pro blacklist call control". This application was awarded the best title for the category of "Save Time App" from Verizon. Advantage of this application from other similar applications is automatically block incoming calls from telemarketers that thousands of callers have often reap complaints from cellular subscribers who feel disturbed.

Friday

Five years of Google blogging

It's time again for our annual wrap-up of blogging at Google. You may have noticed 2009 marked our fifth year here on the Official Google Blog — our first post was in April 2004 — and it was our busiest year yet. This is our 423rd post of 2009 — a 15 percent increase over last year. We're also pleased to note that a total of 14,493,472 readers stopped by this year, a 21 percent increase. You hail from all over: more than half of visitors are outside of the U.S. The other top countries are (in order) U.K., India, Canada, Germany and France.

What captured your attention this year? Here are the top 10 posts of 2009, by unique pageviews:

Thursday

Social Media Optimization - A Priority For Your SEO Campaign

Social media optimization (SMO) is an imperative ingredient of your SEO campaigns. In the past, social networking sites were little more than an oddity. Today, several have acquired enormous ranking authority from top search engines. If you are not leveraging these sites to improve your exposure and communicate with your niche market, your search engine positions are vulnerable to your competitors.

In this article, we will describe the influence that social media optimization is currently having on search marketing. We'll also give you the rules of engagement for executing an effective SMO campaign. We'll explain what SEO social media is, and the advantage of hiring an experienced SEO consultant to spearhead your social media optimization efforts.

The Influence Of Social Media Optimization On Search Marketing

Search marketing has always relied upon exposure in the search engines to drive targeted traffíc. For years, gaining that exposure was based solely upon the development of your site and generating links pointing to your site. Both are still important today. However, social media optimization has shifted the landscape of search engine marketing.

Friday

10 Things You Need to Know about SEO

I have compiled a list of 10 vital things - from choosing an expert to instructing your web developer - that every marketer needs to consider when undertaking search engine optimization as part of their marketing mix.

1. Strategy First
Please, don't ask for a full SEO proposal from an agency until you have set your strategy. Too often, agencies will respond with a full proposal, including lots of articles to be created, sites to be built and links to be implemented without a clear strategy.
Some sites are more straight forward but others are complex and would benefit from asking a couple of agencies to get involved at the research stage - ask them about the strengths and weaknesses of your site, what they think of your competitors, and what strategic approach they would take with your site.

To get the best advice from this process, expect to pay the agencies involved. A small percentage of your online budget spent on good strategy will save you dollars in the long term. Even better, pay two agencies for a strategy recommendatíon and then choose the best one for your business!

Does Google PageRank Count Anymore?

Being a full-time SEM (Search Engine Marketer) I have been conditioned like Pavlov's dog (not a pretty picture) to jump every time Google twitches. Lately Google has been doing a lot of twitching.

Specifically, the rather startling news from Google Webmaster Trends Analyst Susan Moskwa that Google has ditched PageRank from Webmaster Tools.

"We've been telling people for a long time that they shouldn't focus on PageRank so much; many site owners seem to think it's the most important metric for them to track, which is simply not true," states Moskwa. "We removed it because we felt it was silly to tell people not to think about it, but then to show them the data, implying that they should look at it." (Source: WebProNews)
Now, for SEO reasons or for ranking in Google's index, PageRank has long been eunuchified by Google. However, even missing a few dangling bits, history has shown us, eunuchs still wheel tremendous power. PageRank is no different.

Regardless of what Google wants to happen, PageRank is still extremely important to anyone marketing on the web, especially if you're selling SEO services or operating a web business. Try selling SEO services when that little green bar on your site is pointing to PR0 or worst yet, pointing to a solid gray bar.

How a Blog Can Seriously Help Your Business

If your business website doesn't have a blog, get one. A blog, if done right, can act as a direct and indirect mechanism that brings large amounts of qualified visitors to your site, many of whom may become customers.

This is mostly related to the way blogs interact with search engines and the traffic I am speaking of will come from search engines, mostly Google.

Before I explain how you can do this to help your website, let me first give some background on how search engines work, Google in particular.

When it comes to optimizing your website (or blog for that matter) for search engines you must always keep in mind two things: on-page optimization and off-page optimization.


On-page optimization is the elements of a Web page that better optimize it to be found and ranked well in the search engines. These elements can include on-page content such as the actual sentences and paragraphs on the page, the headlines (or headers or Hx tags), the links, the links' text, the title tag and much more.

Wednesday

7 Social Media Tactics for Explosive Results in Your Business

First, let's define the term Explosive Results for our usage.

A standard social media campaign helps spread the word about you and encourages other people to as well.

An explosive social media campaign has inherent viral exposure, inspires community driven communication, helps make the web a better place, and even brings joy to people, however fleeting.

When you share in social media, if your goal is just to get more people to see your links, you're on the right track, but at the same time, you're limiting your potential. You may think that getting explosive results from social media will take more time, energy and money, but this doesn't have to be the case.
[SEO Company or SEO Campaign - Run both with Web CEO!]

If you're a business owner, you know that working harder doesn't necessarily mean better results - what if you're working hard on the wrong thing?

Sometimes the remedy is working smarter. Here are a few small changes you can make to your social media approach that can propel your social media results from lukewarm to smoking hot.

Explosive Social Media Tactic #1 - Hot Content

The cornerstone to any social media campaign is the content. If you get this component wrong, it doesn't matter if all other elements are perfect. Study what's going hot in your targeted topic and find a unique angle to tailor your content into what people already like, without stealing their ideas.

R.I.P. GeoCities: A Community is Killed

Yahoo has officially shut down Geocities.The company has said that it did not count the property among its priorities, so it is simply getting rid of it. Yahoo has shut down about 20 services in less than a year.

We learned that Yahoo would be closing the door on GeoCities back in April, so users have had plenty of time to migrate to other services. Earlier this year, for example, MSN partnered with WetPaint to allow people to create "fansites". After Yahoo's announcement, Wetpaint took the opportunity to announce a " bailout plan for foreclosed GeoCities properties," which it called the "GeoCities Asset Recovery Plan (GARP)."As it shuts down GeoCities, Yahoo itself is now plugging its own $4.99-a-month Web hosting service.

Ok, so there are other options for GeoCities users, but is just shutting down a community that still attracts so much traffic the right thing to do? Yahoo's way of going about it has been widely questioned. According to Compete data, GeoCities has still been seeing over 10 million unique monthly visitors as recently as last month. Why would Yahoo want to just shut that down?

"Then there's the fact that Google, not Yahoo, appears to be responsible for the lion's share of GeoCities referrals, sending about 31.45 percent of the site's traffic its way," noted Doug Caverly upon Yahoo's original announcement. "Yahoo's only behind of 16.89 percent of all GeoCities visits. So by closing GeoCities, for which it paid $3.6 billion in 1999, Yahoo seems to be turning its back on a large amount of traffic. Moreover, it's turning down free traffic from its biggest competitor."

Friday

How to Play the Game of Paid URL Inclusion

There are many ways to promote your website and one of the most efficient ways is to use search engines. Search engines are the first stop for most people trying to find information, services, and products online. Because of this, it is essential that your website appears quickly in search results.

The Internet contains numerous search engines, some of which provide what is known as "paid inclusion." This means that you pay the specific search engine an annual fee for your web page to be included in their index.

Of course, every search engine already has an automated program commonly called a "spider" that indexes all the web pages it locates online, and it does this for free. So whether you pay or not, your web page will eventually be indexed by all Internet search engines, as long as the spider can follow a link to your page. The major issue is, then, how quickly your page is indexed.

A search engine that offers a paid URL inclusion uses an extra spider that is programmed to index the particular pages that have been paid for. The difference between the spider that indexes pages for free and the spider that indexes only pages for a fee is speed. If you have paid for inclusion, the additional search engine spider will index your page immediately.

Wednesday

This Is How You Track Internet Marketing

As with any marketing campaign you may run to assist your business, it is important to track the results of your Internet marketing campaign. This should be done on a continual basis so you can ensure the strategies you are utilizing are working.

It can also help you to determine when a strategy is not working so you do not continue to invest time and money on a strategy which is not beneficial to your business. This article will discuss some of the options for tracking the results of your Internet marketing campaign.

Business owners who use banner ads have a simple way to track whether or not their banner ads are effective. This is possible because they can place code in the banner ad which will supply them with feedback each time a user clicks on the banner ad. This information is transmitted to the business owner so he can evaluate which of his banner ads are generating the most interest.

If the business owner is currently using two different styles of banner ads on comparable websites he can use this information to determine which design is most effective. This is important because if one style is significantly more effective than the other it might be worthwhile to convert all of the banner ads to this style or to make changes which will make the two different styles more similar.